Swedish retailer Clas Ohlson is acquiring 70 per cent of the shares in companies operating in the technology, accessories and spare parts sectors: Phonelife sells technology and accessories via the online sales channels Teknikmagasinet and Phonelife. Reservdelaronline sells spare parts via its web shop.
“Through the acquisitions, we are advancing our positions in exciting product niches that show strong underlying growth,” said Kristofer Tonström, President and CEO of Clas Ohlson, commenting on the purchase. “With Phonelife and Teknikmagasinet, we are strengthening our presence in Connect and enjoy your home, not least with the strong Teknikmagasinet brand. With Reservdelaronline we take a big step towards becoming a more complete spare parts destination.”
Both companies will be integrated into Clas Ohlson's subsidiary Spares Nordic AB. The sellers are the current management teams, who will continue to run the businesses as separate companies under a decentralised structure and will be consolidated into the Clas Ohlson Group.












