The market for plants, cut flowers and gardening and landscaping has gained momentum again in the Gulf region since 2012. The German fair organiser Messe Essen is expanding the IPM Dubai against this background and adding an extensive programme of talks to the trade show. The topic on the first day of the show will be gardening and landscaping, horticultural production and technology on the second day and bridal bouquets and wedding floristry on the third. The stage presentation will complement the IPM Dubai Floristry Award, which will be presented on the same day. The IPM Dubai International Plants Expo Middle East takes place from 9 to 11 November 2014 in halls 7 and 8 of the Dubai World Trade Centre.