Expectation of growth in DIY segment

The do-it-yourself segment numbers among the product groups that the Russian e-commerce company Ulmart expects to produce the highest level of growth this year. The company describes itself as the market leader in Russian e-commerce. It compares its business with that of Amazon, while at the same time pointing to the biggest difference between them: it claims that a nationwide network of urban fulfilment centres allows the Russian e-commerce dealer to circumvent the “last-mile” problem and so contribute to greater customer satisfaction. Ulmart increased sales by 44.3 per cent in the first quarter. Information from the company reveals that the value of an average transaction went down by four per cent, but at the same time the total number of purchases rose by 46 per cent to just on three million.