Looking for a partner in China

Since spring 2013 Kingfisher has been testing a new distribution concept under the Vivid brand name in Shanghai.
Since spring 2013 Kingfisher has been testing a new distribution concept under the Vivid brand name in Shanghai.
25.03.2014
Kingfisher intends to replicate the existing Koçtaş partnership model in Turkey

The British Kingfisher Group is looking for a strategic partner for its B&Q stores in China. It intends to use as a model its joint venture in Turkey, which operates the Koçtaş stores there. The latest sales figure for Kingfisher in China amounts to GBP 421 mio. A loss to the tune of GBP six mio is being put down to the opening in Shanghai of a pilot store for a new distribution concept in spring 2013.
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