Summer is a-coming

The 19th IAW trade fair for promotional and trend-led products is currently preparing for its spring event in Cologne from 25 – 27 March 2014. More than 300 exhibitors from 20 countries these days – the proportion of foreign participants amounts to nearly 30 per cent – will be presenting seasonal products for the best months of the year. In addition to evergreens such as toys and stationery, textiles and housewares, interest is centred on the thematic worlds of garden and grilling, outdoor and camping. The most recent event attracted 8 200 visitors from 81 countries.