New boss for Maxeda DIY

Since 7 January 2014 Roel F. van Neerbos, 54, has been head of the Netherlands’ Maxeda DIY Group. The new CEO can look back on 28 years of managerial experience in the consumer sector, with Procter & Gamble and Mattel among other companies. His most recent position was at Heinz as president continental Europe and president global ketchup.