Al-Ko creates twin MD roles

Wolfgang Hergeth, previously head of Central Marketing, is to be appointed second managing director and business unit manager of the Garden and Hobby unit at Al-Ko on 1 July 2013. He will assume the role in tandem with Antonio De Filippo, who will now fill the role of spokesman for the business unit managers in addition to his duties as MD and Garden and Hobby business unit head. While De Filippo will focus on development, production and purchasing, Hergeth will be responsible for marketing and sales. This structure extends also to European level: De Filippo will oversee the production plants and production companies, while Hergeth heads the marketing companies in the individual countries.