Floristry for the Orient

IPM Dubai 2011, the International Plants Expo Middle East, will be held at the Airport Expo Dubai from 26 to 28 September. There more than 110 exhibitors from 20 countries will present products and services covering plants, horticultural technology, sales promotion, plant care, logistics and floristry. A definite trend is becoming evident here: increasing numbers of floristry suppliers are making use of this platform in Dubai in response to the demand for upmarket floral decoration, which is seeing strong growth throughout the entire region.