Growth offensive

29.05.2008
Mr. Bricolage intends to become No. 3 in France

Mr. Bricolage is pursuing ambitious growth targets with the aim of becoming France's No.3 by 2011. To achieve this it will need to double the growth rates of the Mr. Bricolage and Catena retail channels in France (currently +3.8 per cent), and also the group's international sales, which came to € 165 mio gross in 2007. Expansionary efforts are being concentrated on the existing target areas of eastern Europe and the Mediterranean region. Detailed information on the objectives and strategies of the French DIY group can be found in the coming issue of DIY in Europe 7-8/08.
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