The World of Private Label

PLMA's "World of Private Label" will be staged at the RAI Centre in Amsterdam on 24 and 25 May. According to the organisers, the number of exhibitors and fair stands will be up by ten per cent this year. In the opinion of Brian Sharoff, PLMA president, this increase is attributable to the continuing growth of private labels in all the countries of Europe, and to the eastward expansion of the European Union as well. The rising sales figures achieved by private labels are documented by the latest data from AC Nielsen, which are published in PLMA's 2005 International Private Label Yearbook.