Successful year

18.03.2005

Bosch growth outstripping the market

In 2004 Bosch achieved a currency-neutral increase in sales of power tools, accessories and garden tools of 7 per cent over the previous year to € 2.5 bn. Sales abroad accounted for 88 per cent of this figure. The global market grew by around three per cent at constant exchange rates. In Germany Bosch increased its market share in large format stores by two per cent; this success is being attributed to the employment of additional marketing measures.
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