New 3-E mark to be called Toolpark

16.10.2002

Austrian cooperative unveils its heralded new conception

Toolpark is the new family mark developed by 3-E AG for its affiliated specialist stores. The product range concentrates on tools and appliances, and the first store to be run along the lines of the new concept is scheduled to open in the first quarter of 2003. The company’s head office in Wels is reckoning on having around 35 Toolparks in Austria in the next three years. The stores are to be established in locations with a high volume of traffic in conurbations and specialist store centres. The concept, designed for a retail area of 1 000 to 2 000 m2, is expected to be extended to Central Europe as well from 2004.
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