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Mr. Bricolage records 19 per cent increase in sales in the first six months

In total, 896 stores belong to the French Mr. Bricolage group, 824 of them in France and 72 stores in another ten countries.

In total, 896 stores belong to the French Mr. Bricolage group, 824 of them in France and 72 stores in another ten countries.

The French franchise group Mr. Bricolage had sales totalling EUR 1.2596 bn in the first half of 2021. Compared with the same period last year, which was marked by a long lockdown, this equates to an increase of 19.3 per cent and of 18.3 per cent on a comparable store area. The 824 stores in France as of mid-2021 - 41 more than at the end of 2020 - increased their sales by 20.5 per cent (like-for-like: 20.4 per cent) to EUR 1.0993 bn. The sales of the 72 stores abroad - one more store added - rose by 10.3 per cent (like-for-like by 7.4 per cent) to EUR 156.5 bn. In e-commerce (without click & collect), the group's sales grew by 80.2 per cent to EUR 3.8 mio.

Of the in total 42 new stores of the group, only eight belong to the main distribution channel Mr. Bricolage. One operates under the Les Briconautes brand, while the 33 other new additions operate under their own name.

The central office notes in its press release, however, that a further 23 Mr. Bricolage stores were converted to the new four-pillar model model in the first six months. This has now been realised at 48 locations in France, with a further seven expected to follow.

The new store abroad is in Morocco, in the coastal town of Temara. It is the ninth store in the country. With a retail area of 1 709 m², it is likewise operated by franchise partner Brico Invest.

|15 September 2021 | 11:57


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