News | Building and home improvement trade 2020


Finns in a DIY boom generate increase in sales of 4.8 per cent

The building and home improvement trade in Finland has increased its sales in the year 2020 by 4.8 per cent. Growth here was driven by the consumer segment while the professional market was affected by building activities which have been declining again for several years. This is according to an announcement by the Finnish industry association Rasi Ry.

In the first quarter, sales growth in the industry still amounted to 3.8 per cent, in the second quarter this was up to 11 per cent. Towards the end of the year, growth had evened out again to the level of the start of the year.

"Almost all yard and garden products were sold in record terms. Outdoor decking and grills, as well as plants and soil were sold. Demand for larger garden investments, such as outdoor hot tubs, also exceeded all expectations," reports Minna Liuksiala, managing director of Rasi Ry.

The Finns have also undertaken renovation work in the home on a large scale. The paint category increased its sales volume by 14 per cent compared to the previous year. Tools and hardware were also in high demand. In contrast, more building materials than last year were not sold.

|11 February 2021 | 11:56


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