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The DIY retail market in Central and Eastern Europe (CEE) contracted for the second year in a row in 2015, shrinking by 11.7 per cent to a volume of € 25.8 bn. These figures were given in the report "DIY retail in Central and Eastern Europe 2016 - Market analysis and development forecast for 2016-2021" by the Polish market research company PMR. Once again, the reason for this decrease was fluctuations in currency exchange rates, namely the weakening of the Russian rouble and Ukrainian hryvnia. However, in almost all of the countries in the region, market values increased in local currencies.
The PMR study differentiates between the market as a whole and the retail and wholesale sub-segments for the first time. It puts the market as a whole at € 54 bn, a decline of 14.3 per cent compared with the previous year.
Owing to the weakness of the rouble, Russia's share of the overall DIY retail market in the CEE countries has declined significantly, but is still more than 50 per cent. The second-biggest market is Poland, accounting for 26 per cent.
You can find a detailed report on the PMR study under the DIYinternational.com heading Industry/Distribution.
The PMR study differentiates between the market as a whole and the retail and wholesale sub-segments for the first time. It puts the market as a whole at € 54 bn, a decline of 14.3 per cent compared with the previous year.
Owing to the weakness of the rouble, Russia's share of the overall DIY retail market in the CEE countries has declined significantly, but is still more than 50 per cent. The second-biggest market is Poland, accounting for 26 per cent.
You can find a detailed report on the PMR study under the DIYinternational.com heading Industry/Distribution.
