News | Italy


Bricofer running a shop-in-shop in a supermarket

In Frosinone, a Todis supermarket has integrated a Bricofer shop-in-shop.

In Frosinone, a Todis supermarket has integrated a Bricofer shop-in-shop.

The Italian home improvement chain Bricofer has established a shop-in-shop in a Todis supermarket for the first time. The store is located in Frosinone, around 80 km south of Rome, as reported in the Italian trade press. Approximately one third of the total retail area is available to Bricofer. The DIY store operator offers a modified range of around 7 000 products on roughly 400 m² indoors and 200 m² outside.

|18 December 2019

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