Praktiker in Greece becomes Dedeman

The Praktiker stores in Greece are now being rebranded as Dedeman. Romanian company Paval Holding, the parent company of Romanian DIY market leader Dedeman, acquired Praktiker Greece a year ago. The 17 stores are to be converted in stages whilst business continues as normal, without any temporary closures. Work began with the flagship store in Tavros. The new owners promise customers a wider range of products, competitive prices and better service than before.

The takeover took place in July 2025, and in March the company name was changed to Dedeman Hellas S.A. Romanian and Greek media report that Paval has also taken over the former Praktiker subsidiaries Adam Logistics and Petral, which specialise in property management. In addition, there has been a capital increase to EUR 39 mio.

The German DIY chain Praktiker had entered the Greek market in 1991. Following the collapse of what was…