Media information

Advertising on the website and in the newsletter

DIY International currently generates around 18,000 page views by 12,000 users per month. (Google Analytics, October 2023) The newsletter is published at least twice a week and currently has 1,280 subscribers (status of November 2023. 

Banner on the desktop version of the website

Super banner (1)
Size: 728 x 90 pixel | Maximum 120 kb | TCP price: 24.- €

Wide Skyscraper Top (2) and Basic (3)
Size: 200 x 600 pixel | Maximum 120 kb | 
TCP price: 24.- € Top | 12.- € Basic

Medium Rectangle Top (4) and Basic (5)
Size: 300 x 250 pixel | Maximum 120 kb | 
TCP price: 24.- € Top | 12.- € Basic

Video Top (4) and Basic (5)
Same placement as Medium Rectangle | max. 3 minutes TCP price: 24.- € Top | 12.- € Basic
 

TCP = Thousand contact price means price for 1000 views of the advertising

 

Banner on the mobil version of the website

Mobil Banner
Banner format for the mobile version of the website. 

Displayed on smartphones and small tablets. Appears in several places when mobile scrolling through the website.

Size: 320 x 150 pixel | Maximum 50 kb | TCP price: 16.- €

 

Volume discount website (desktop + mobil)

from 15,000 views – 5 % discount
from 30,000 views – 10 % discount
from 60,000 views – 15 % discount

Desktop and mobile formats can be combined for a campaign. Up to 5 different motives per format can be delivered for one campaign.

Possible file types 
for banner: jpg, gif, html5 – animated and static
for video: mp4, mpeg, max. 3 minutes

 

Banner and text ads in the newsletter

Top Banner (7)
Size: 580 x 90 pixel | Maximum 120 kb | Price per week*: 280.- €

Text ad with picture (8)
Picture 220 x  145 pixel, 40 letters headline, 250 letters text (each incl. spaces),
link text + weblink

Price per week*: 280.- € Priority 1 | 210.- € Priority 2 | 160.- € Priority 3

Priority 1 – Top position in the news (usually after the 2nd or 3rd announcement)
Priority 2 – Medium placement in the news (usually after the 5th or 6th message)
Priority 3 – Lower placement in news (usually after the 7th or 8th message)

*The newsletter is published at least twice a week.

 

Volume discount newsletter

from 6 weeks - 3 % discount
from 12 weeks - 5 % discount
from 24 weeks - 10 % discount

 

Possible file types for picture and banner
for banner: jpg, gif –  static
for pictures: jpg, png (220 x 145 pixel)

Your contact partners

Advertisement sales manager Germany
Ulrike Hoffstädt-Kohm
u.hoffstaedt-kohm@daehne.de
+49/7243/575-145

 

Advertising administration

Manuel Weber
m.weber@daehne.de
+49/7243/575-106

 

Advertisement agent
Benelux | Nordic countries

Lothar Wittich
l.wittich@daehne.de
+49/54 07/81 63 22

Advertisement agent
South- and Middle-Europe | USA | Canada | Other 
Marie-Ann Vonstein
a.vonstein@daehne.de
+49/54 07/81 63 23

Advertisement agent
Taiwan
Infotrade Media
Joy Wang
service@trade-eye.com
+886/4/23 13 21 89 #206