News | Market entry

Back

Jem & Fix sees potential for 50 stores in Norway

The Danish DIY store chain Jem & Fix sees a potential of up to 50 locations in Norway. That is what country manager Kennet Foersom Iversen said on the occasion of the opening of the first Norwegian Jem & Fix store at the end of May. Initially, four pilot locations in cities of different sizes are planned in order to test different competitive situations. The company competes with the claim of being the cheapest DIY store in Denmark and also wants to use positioning in Norway.

| 3 July 2018


More about the company
SEND
 PRINT 

Post a comment

* Please complete the areas marked in red correctly and in full!.



(will not be published)

* obligatory fields


Latest news

Sears Home Improvement business up for sale

Sears is selling its Sears Home Improvement business. It has received an offer from Service.com, a company that connects homeowners with service View news...

Lowe's has a new chief information officer

Seemantini Godbole is the new chief information officer at Lowe's. She is joining the company from Target Corporation, where she served as senior View news...

Leroy Merlin goes to Belarus

Leroy Merlin goes to Belarus. According to media reports, the French DIY store chain from Groupe Adeo wants to open its first location in the country View news...

Where to buy DIY products? Experience and age play a role

What influence do the level of DIY experience, age and income have on whether a customer buys DIY products at a DIY store? This question has been View news...

Actual figures

Statistics Home Improvement Europe


Statistics Home Improvement
This brochure provides a competent overview of the situation in the Home Improvement sector in 31 European countries.

Order now!

6th Global DIY Summit 2018

Rapid, Innovation for end user

Rapid

Innovation for the end user

More than 1 100 participants came to the 6th Global DIY Summit in Barcelona. Here are the portraits of some of the most important companies that exhibited at the International Congress Exhibition.

Gallery