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Clas Ohlson: pop-up store and Amazon

In June, Clas Ohlson opened its pop-up store “Hemma hos Clas Ohlson” (“At Clas Ohlson’s home”) in Oslo.

In June, Clas Ohlson opened its pop-up store “Hemma hos Clas Ohlson” (“At Clas Ohlson’s home”) in Oslo.

An increase in sales of 10 per cent has been reported by Clas Ohlson for the months of May to July, the first quarter of financial year 2018/2019. Overall, the sales volume amounted to SEK 1.958 bn. The Swedish chain grew by 3 per cent on a like-for-like basis.

In June, the company opened its pop-up store "Hemma hos Clas Ohlson" ("At Clas Ohlson's home") in Oslo. That is the first Clas Ohlson store where customers can experience parts of the product range in a home-like environment. This autumn, Clas Ohlson will initiate a collaboration with Amazon in which the retailer uses its platform to offer its products to customers in the UK. Clas Ohlson is currently working towards applying the Click&Collect concept which it has tried and tested in Norway in Sweden and the 92 stores there.

|10 September 2018


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