The simple act of moving Glee back by one day in the week has been decided upon due to increasing demand from the show's retail visitors, according to the organiser, the ITE Group. Visitor trends in recent years have hinted at the popularity of the show days later in the week.
Retail opening times in the UK form the backdrop to this. "With Sunday trading continuing to dominate the weekly schedule within retailing, we are seeing more and more visitors attending Glee on Tuesday and Wednesday as many dedicate Monday as the day to reflect after weekend trading, to catch up with their teams and order additional stock for the weeks ahead," said Matthew Mein, Glee Event Director.