In June, the company opened its pop-up store "Hemma hos Clas Ohlson" ("At Clas Ohlson's home") in Oslo. That is the first Clas Ohlson store where customers can experience parts of the product range in a home-like environment. This autumn, Clas Ohlson will initiate a collaboration with Amazon in which the retailer uses its platform to offer its products to customers in the UK. Clas Ohlson is currently working towards applying the Click&Collect concept which it has tried and tested in Norway in Sweden and the 92 stores there.
First quarter
Clas Ohlson: pop-up store and Amazon
In June, the company opened its pop-up store "Hemma hos Clas Ohlson" ("At Clas Ohlson's home") in Oslo. That is the first Clas Ohlson store where customers can experience parts of the product range in a home-like environment. This autumn, Clas Ohlson will initiate a collaboration with Amazon in which the retailer uses its platform to offer its products to customers in the UK. Clas Ohlson is currently working towards applying the Click&Collect concept which it has tried and tested in Norway in Sweden and the 92 stores there.