5th Global DIY Summit 2017 | Storch-Ciret Group

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Berlin was the center of the DIY universe

STORCH-CIRET Group

Another successful Summit for the STORCH-CIRET Group has come to an end. Retailers and suppliers from all around the world are connected in one place, which is truly unique! We were also pleased to see that our new painting tools assortment with our business unit COLOR EXPERT were highly appreciated, especially the WOODSTAR Brush, which was handed out to everyone as a free sample. With COLOR EXPERT we have established a new approach in the DIY market whereby the customer is guided by our innovative shelf presentation, which is divided into different sections based on consumer projects, consumer journeys and self-explanatory products. Thus, we strive to help DIYers work more like professionals. www.storch-ciret.com

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